"Human subtlety will never devise an invention more beautiful, more simple or more direct than does nature because in her inventions nothing is lacking, and nothing is superfluous."
Leonardo da Vinci
The Sex Of Selling is a sales and marketing philosophy based on the foundations of the natural course of courtship. Consider your love life and a past or current partner. Where did you meet? How were you introduced? Did you ever talk about what was important to you and what was important to them? Did someone ask the other if they’d like to take their relationship to the next level or even marriage? Is there extra work that goes into a relationship outside of the laughter, fornication and other good times? Believe it these same steps can be referenced throughout the sales process. Primitive sales training calls these “The road to the sale”.
Every idea and invention has been an adaptation of what already exists. Fire - candle - lightbulb. Leonard da Vinici is one of the greatest minds that has ever lived. Many of his inventions and ideas, still used today, were born from what he found in nature.
The Sex Of Selling draws on the oldest form of sales: The birds and the bees. These processes in nature are purposeful, direct, balanced and most of all effective. Apply the same principals to your business and you'll also find prosperity, clarity and long term success.
"I have worked in sales for over fifteen years and ten of these has been in media and marketing. My passion is the success of small business. Local trade of goods and services keeps the resource of revenue inside the community. I thoroughly enjoy seeing good business and good people succeed. Business should be a balanced of equal value between the supplier and buyer. For too long I've seen major corporations lie, cheat and steal good people out of their hard earned money. In December 2016 I decided to do something about that.. The solution resides in giving more modest businesses the information and inspiration to not only achieve but exceed in their business and life goals."